February 3, 2016: Preseason: How Does the NFL Remain so Popular?
Park, Jae-Ahm. Dittomore, Stephen W. The Relationship Among Social Media Consumption, Team Identification, and Behavioral Intentions. Journal of Physical Education and Sport. September 30, 2014.
Rose, Bryan. NFL Ranked as Most Popular American Sport for 30th Consecutive Year. Sports Illustrated Website. June 14, 2014.
NFL. The NFL and Social Media Collide. NFL YouTube Channel. February 17, 2015.
Bucheim, Tom. Coaches Who Impose Social Media Bans Miss the Mark. fourthand140.com. Professional Blog. August 15, 2015.
NFL Logo Photo acquired from GoogleImages
February 23, 2016: 1st Down: NFL Reversing Television Decline
Deitsch, Richard. Why There is No Ceiling in Near Future for NFL Ratings, more Media Circus. Sports Illustrated Website. January 10, 2016.
Hanzus, Dan. Texans Will Star in 10th Season of HBO’s “Hard Knocks”. NFL Official Blog Website. May 27, 2015.
Impact of Television acquired Pull Quote.
No Author Listed Online. Sport On The Move: The Unfolding Impact of Mobile Communications On The Media Sport Content Economy. Journal of Sport and Social Issues. December 2014.
Football Watch Party original photography from MyPhotoLibrary
February 23, 2016: 2nd Down: NFL Uses Twitter to Mix Promotion and Comedy
Will, W.K. Chan, Albert. Knowledge Sharing and Social Media: Altruism, Perceived Online Attachment Motivation, and Perceived Online Relationship Commitment. Science Direct. October 2014.
Parkinson, Hannah J. Twitter Introduces Poll Feature, But Is It Good or Bad? Blogger.com. September 25, 2015.
Parrish, Cara. Millennial Influencers Should Be Telling Your Brand Story. Sports Journal. June 10, 2015.
Twitter Poll original photography from my iPhone Screenshot
Promotional Video acquired from YouTube
Both “Bad Lip Reading” Videos acquired from YouTube
March 20th, 2016. 3rd Down: NFL Uses Instagram To Better Understand Its Constituencies
Statista. Number of Monthly Active Twitter Users Worldwide from 1st Quarter 2010 to 4th Quarter 2015 (in millions). Statista, The Statistics Portal. 2016.
Smith, Lauren R.  Sanderson, Jimmy. I’m Going to Instagram It! An Analysis of Athlete Self-Presentation on Instagram. Research Gate, Google Scholar affiliate. December 2014.
Reiss, Mike. Rob Gronkowski Posts Instagram Video Detailing His Offseason. ESPN Official Blog, NFL. March 29, 2016.
Odell Beckham Screen Capture original photography from MyPhotoLibrary
March 21st, 2016. 4th Down: NFL Uses Snapchat To Enhance Experience, Online Gaming
Blumenthal, Eli. NFL Teams Up With Snapchat To Enhance Social Experience. USA Today. September 17, 2015.
Boorstin, Julia. NFL and Snapchat Team Up To Make Content Sharing Easier. CNBC. September 17, 2015.
Smith, Craig. By The Numbers: 70 Amazing Snapchat Statistics.DMR Directory of Social Network, App and Digital Stats Blog. March 3, 2016.
Billings, Andrew C . Qiao, Fei. Conlin, Lindsey. Nie, Tie. Permanently Desiring the Temporary? Snapchat, Social Media, and the Shifting Motivations of Sports Fans. Sage Journals. June 28, 2015.
Snapchat Experience acquired Pull Quote
Money Man GIF acquired from GifApp on iPhone
March 30, 2016. Touchdown: NFL Scores Big With Social Media
Platt, Jake. How NFL Teams Use Social Media to Engage Their Fans. Primal Digital Marketing. January 23, 2015.
Haussmann, Julia. To Big Brands, From a Millennial: Snapchat Filters are Where It’s At. AdAge. March 28, 2016.
Falck, Daniel M. Criminal Minds: The Relationship Between Sport and Off-Field Violence. Fisher Digital Publications. April 26, 2015.
Smith, Jessica. NFL Teams Showcase Their Creativity With Their Schedule Releases. Social ‘n Sport Blog. April 17, 2016.
Packers Cheese Head Photo acquired from GoogleImages